Fox River paper promo explodes with color

Fox River, the highly respected U.S. paper company, hired KBDA to promote a new product line targeted to designers. KBDA created a unique promotional book featuring a series of specially commissioned conceptual photographs, and short lively essays exploring the emotional, scientific, and visual aspects of color. This was the first promo piece Fox River has ever run out of due to high demand!

Unexpected photographs were commissioned to convey key color concepts.
Unexpected photographs were commissioned to convey key color concepts.
A unique binding system was employed to allow readers to dive into the content while still perusing the imagery.
A unique binding system was employed to allow readers to dive into the content while still perusing the imagery.

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